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LE ROUGE FRANÇAIS develops proprietary and patented formulas, reaching a level of naturalness well beyond the minimum required by the BIO certification.

With a choice of ingredients concentrating a high level of active ingredients,

present even in the composition of its plant pigments.

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99%
That’s the share of petrochemical and mineral color in the global make-up industry.

We replace these synthetic, non-renewable pigments with colour extracted from plants and their exceptional biological properties. This is how we put flowers on your skin, to nourish and protect it.

Our expertise is unique in the world and patented .

Where conventional brands still stand for chemical or mineral pigments, we are revolutionizing this industry with a worldwide break-through innovation: 

Colors extracted from dye plants, which also have exceptional biological powers.

PLANT-BASED PIGMENTS

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It took three years of research to create our unique, patented process for extracting and infusing the colouring

and biological properties of plants for cosmetic use.

Dyer’s madder, achiote, sorghum bicolor, indigo, Damask rose and hibiscus

all inspired us to unleash their pigments and unique biological qualities. 

Our plants are sourced in their native countries to preserve their natural habits

and keep the ancestral secrets to their cultivation alive.

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COLOUR THAT CARES

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The properties of our makeup don’t stop at colour.

We use the colouring and biological power of tinctorial plants to take things further.

When combined with the plant-based actives in our other ingredients,

our formulations provide multiple benefits that work in harmony with your skin.

 

 

 

 

VEGAN ETHOS

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We are certified vegan by the international organization PETA and we guarantee that all our products are free from animal products and animal testing.

This means that none of our alternative pigments contain any animal-derived colourants like cochineal.

We use innovative alternatives such as rice bran wax to replace beeswax, or apple skin instead of leather.

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81% BIOSOURCED NAIL BASE

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Our range of nail polishes has one of the cleanest biosourced base in the world. With nearly 81% natural ingredients from plants, whose properties help protect and strengthen your nails on a daily basis.

We also integrate anthocyanins from red algae, which reveal its powerful tinting pigment.

The packaging of this line is 100% recyclable in accordance with ECOCERT international regulations.

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Contact

+30 210 8329 921

Address

Athens | Greece

Registration No. 142102301000 (GEMI)

© 2017 by The White Tree 

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