RICK OWENS x SELAHATIN Mouthwash

– Healing and anti-inflammatory chamomile extract

– Anti-inflammatory, anti-bacterial and hydrating aloe vera

– Antioxidant vitamin E strengthens skin barrier against free radicals

– Sodium Citrate inhibits bad breath and strengthens the teeth’s protective shield

– Mineralizing Cetylpyridinium Chloride repairs, fights bacteria and provides pro-active care for sensitive teeth

AQUA/[WATER], GLYCERIN, PVP, POLOXAMER 407, POLYSORBATE 20, PROPYLENE GLYCOL, PEG-40 HYDROGENATED CASTOR OIL, SODIUM CITRATE, POTASSIUM SORBATE, SODIUM BENZOATE, AROMA/[FLAVOR], SODIUM PHOSPHATE, TOCOPHERYL ACETATE, DISODIUM PHOSPHATE, PANTHENOL, MENTHOL, ALOE BARBADENSIS LEAF JUICE POWDER, BISABOLOL, CETYLPYRIDINIUM CHLORIDE, SODIUM SACCHARIN, ROSMARINUS OFFICINALIS LEAF EXTRACT/[ROSMARINUS OFFICINALIS (ROSEMARY) LEAF EXTRACT], LIMONENE, JUNIPERUS COMMUNIS FRUIT OIL, PINENE, BETA-CARYOPHYLLENE, CITRAL, CITRUS PARADISI PEEL OIL/[CITRUS PARADISI (GRAPEFRUIT) PEEL OIL]

 

What are the ingredients and what do they do?

PVP
Counteracts stains from coffee & red wine

POLYSORBATE 20
Emulsifier that stabilises the formulation

PROPYLENE GLYCOL
Makes sures the product doesn't dry out

POLOXAMER 407
Helps to dissolve the aromas

PEG-40 HYDROGENATED CASTOR OIL
Emulsifying agent

SODIUM CITRATE
Anti-plaque agent that also inhibits bad-breath

POTASSIUM SORBATE
Relieves the pain of sensitive teeth. works in synergy with Sodium Citrate

SODIUM BENZOATE
Preservative

SODIUM PHOSPHATE
Is used to protect the enamel from bacteria

TOCOPHERYL ACETATE
Vitamin E. Anti-inflammatory antioxidant that strengthens gum barrier to free radicals

DISODIUM PHOSPHATE
Controls the acidity of the product

PANTHENOL
Soothing and moisturizing. Non-irritant.

LIMONENE
Anti-inflammatory

ALOE BARBADENSIS LEAF JUICE POWDER
Aka aloe vera. Preserves oral moisture level and protects against inflammation, harmful bacteria and oral fungus infection.

BISABOLOL
Active ingredients for chamomile, healing & anti-inflammatory

CETYLPYRIDINIUM CHLORIDE
Anti-septic

 

SODIUM FLUORIDE
Reduces tooth decay & promotes remineralisation

 

SODIUM SACCHARIN
Sweetener

BHT
Antioxidant which preserves and stabilises the mouthwash.

 

“I WROTE A STORY ABOUT MY DAILY LIFE IN A MAGAZINE IN WHICH I SAID: ‘I BRUSH MY TEETH WITH SELAHATIN TOOTHPASTE BECAUSE I LOVE THEIR FONT,’ WHICH WAS TRUE. THEN, ON INSTAGRAM, I SAW A SELAHATIN AD WITH MY BLURRED FACE AND MY QUOTE OVER IT. I THOUGHT THAT WAS BOLD. I CONTACTED THEM AND COMPLIMENTED THEM ON THEIR CHEEKINESS. I TOLD THEM: “WE SHOULD DO A COLLABORATION!” THAT’S HOW WE GOT HERE. I ADMIRE THE DESIGNER. THE REASON HE CREATED HIS BRAND IS THAT HE HAD A STROKE, AND DURING HIS RECOVERY, HE WANTED THE MOST ESSENTIAL THINGS AROUND HIM TO BE MAGNIFIED. I ALSO BELIEVE IN THE IDEA THAT YOU DON’T NEED TO HAVE MANY THINGS, BUT THAT ESSENTIAL THINGS SHOULD BE MADE SPECIAL.” - RICK OWENS

 

RITUAL — A REPEATED GESTURE THAT ANCHORS IDENTITY AND MEANING — IS THE COMMON THEME SHARED BY SELAHATIN AND RICK OWENS.

SELAHATIN ELEVATES THE EVERYDAY INTO CEREMONY. THE MOST ORDINARY ACT TRANSFORMED INTO A RITE OF TASTE, MEMORY AND EMOTION.

WHERE SELAHATIN BEGINS WITH THE INTIMACY OF THE SELF — A PRIVATE RITUAL OF TASTE AND RENEWAL — RICK OWENS EXTENDS INTO THE PUBLIC SPHERE — A CEREMONIAL UNIFORM THAT ALTERS POISE AND SILHOUETTE.

Use once or twice a day after brushing your teeth.

Rinse in closed mouth for 30-60 seconds. Then spit out.

For best results it is recommended not to eat or drink for 30 minutes after use.

This mouthwash is a supplement – not a substitute – to your regular dental hygiene.

 

Do not:

1) Swallow.

2) Rinse mouth with water post use.

3) Use in case of a known hypersensitivity or allergy to one or more ingredients.

4) Use in association with other mouthwash products

For adults only. Keep out of reach of children.